- Title: The Revenue Operations Manual
- Author: Laura Adint
- ISBN: 9781398616783
- Language: English
The Revenue Operations Manual by Laura Adint is a guide for businesses seeking to optimize revenue generation. It provides strategies and frameworks for building a high-growth, predictable, and scalable business through effective revenue operations. The book covers aligning sales, marketing, and customer success, streamlining processes, leveraging technology, and using data-driven insights. It emphasizes a customer-centric approach and collaboration to drive revenue growth. Aimed at business leaders and operations professionals, this manual offers practical advice and real-world examples to transform revenue operations and achieve sustainable success.
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