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A Course in Behavioral Economics, now in its third edition, provides a comprehensive and accessible introduction to the field. It explores the psychological underpinnings of economic decisions, challenging traditional rational choice models. The book covers key concepts such as cognitive biases, heuristics, framing effects, loss aversion, and intertemporal choice. It also examines the applications of behavioral economics to a range of real-world scenarios, including finance, marketing, public policy, and health. This edition incorporates the latest research findings and provides updated examples and case studies, making it an essential resource for students and professionals seeking to understand how psychology influences economic behavior.
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Binding: Softcover
Condition: Pre-owned – Never used
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